Digital Marketing Executive

Job Category: Digital Marketing
Job Type: Full Time
Job Location: Hyderabad / Chennai / Ongole

Experience: 2–3 Years
Department: Marketing
Location: Hyderabad / Chennai / Ongole

📌 Job Summary

We are looking for a passionate and result-oriented professional to handle B2B digital marketing activities. This role involves planning, executing, and optimizing digital marketing initiatives that drive lead generation, demand creation, and business growth.

🔧 Key Responsibilities

Digital Campaign Management

  • Plan and manage B2B campaigns across LinkedIn, Google Ads, email marketing, and display platforms
  • Optimize campaigns to improve lead quality, conversion rates, and ROI
  • Track campaign budgets, KPIs, and performance benchmarks

Lead Generation & Demand Marketing

  • Drive Marketing Qualified Leads (MQLs) through targeted digital initiatives
  • Support Account-Based Marketing (ABM) strategies and execution
  • Develop and implement lead nurturing campaigns

Content Marketing

  • Coordinate and promote B2B content including blogs, whitepapers, case studies, webinars, solution pages, and email campaigns
  • Ensure consistent brand messaging across all digital channels

Sales Collaboration

  • Work closely with sales and pre-sales teams to align marketing activities with business goals
  • Support sales enablement through presentations, case studies, and customer insights
  • Use sales feedback to refine targeting, messaging, and campaign performance

Requirements

  • bachelor’s degree in marketing, Business, Communications, or a related field
  • 2–3 years of proven experience in B2B digital marketing
  • Hands-on experience with LinkedIn Ads and Google Ads
  • Experience with CRM and marketing automation tools
  • Strong analytical, reporting, and optimization skills

💡 Key Skills

  • B2B Digital Marketing Strategy
  • Campaign Management & Optimization
  • Lead Generation & Demand Creation
  • LinkedIn Ads & Google Ads
  • Email Marketing & Automation
  • Content Promotion & Brand Messaging
  • Marketing Analytics & Reporting
  • Sales & Marketing Alignment

Nice to Have

  • Experience in SaaS, IT Services, Manufacturing, Energy, or Enterprise Solutions
  • Exposure to Account-Based Marketing (ABM) strategies

📩 Apply Now

Interested candidates can share their resumes at careers@jaajitechnologies.com.

Apply for this position

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